The idea of having a face-to-face meeting with a client is as old as business itself. Yet, in an age where business relationships are sealed over e-mail, it’s important to take a step back from time-to-time and take an old school approach.Some business owners tend to celebrate a strong business relationship and work to maintain it. After all, when business is good, there’s no reason to rock the boat.
But others – especially those of us with a true entrepreneurial spirit – are never satisfied. We’re constantly looking at ways to take it to the next level, to make a strong business relationship even stronger.Too often in business, we let technology drive the relationships with have with our vendors, partners and customers.
While the Internet and all that it offers has helped us expand our businesses geographically, well beyond our physical location, it has also forced us to communicate with each other over middle-of-the-night emails and faceless conference calls.